The Journey from Flinders Street Station to the MCG
This mural project was a joint collaboration for Pirate Life and the MCC for the Public Bar at the MCG which was renamed the Laneway Bar. The mural was to depict the Journey from Flinders Street Station to the MCG and the landmarks that make Melbourne City along this journey; including the famous laneways of Melbourne that are covered in graffiti art and street art. The mural is one of the only murals at the MCG and is still located at the Laneway Bar. This mural has appeared and showcased in numerous media releases on television and within promotional materials for the MCG and Pirate Life. This is a perfect example of a promotional, sports and hospitality mural that creates attention and consumer brand awareness within an event space.
